Sustainability

One of the biggest challenges in children's fashion is the rapid outgrowth of sizes, leading to unnecessary consumption and waste. At NOMU, we've made it our mission to combat this issue by prioritizing longevity and sustainability in our designs.

Double Sizing

We use double sizing into our clothing, enabling children to wear our garments for longer periods as they grow. This not only reduces the need for frequent replacements but also promotes sustainability by minimizing waste.

Unisex Designs

Unisex designs allow children to express themselves freely through their clothing choices, breaking down traditional gender stereotypes. Additionally unisex designs are practical for families with multiple children, as garments can be passed down regardless of gender. This reduces the need for separate wardrobes and promotes sustainability by maximizing the use of each item.

Oversized Fits

Comfort is paramount in children's clothing. Our oversized fits prioritize freedom of movement, ensuring that garments never restrict or hinder play and exploration. Oversized fit also extends the lifespan of clothing by accommodating growth spurts, meaning children can wear the same items for longer periods.

High-quality Materials

We uphold our commitment to durability and sustainability by using high-quality materials. Every fabric we utilize carries the OEKO-TEX 100 certification, guaranteeing that they are free from harmful chemicals and prioritizing the health and well-being of children.

The production

All our products are exclusively designed in Finland and manufactured in Turkey, within a boutique factory owned and led by women.